Learn Digital Marketing From Scratch by Learnx Academy

What you'll learn
Understand the key concepts and terminology of digital marketing
Learn about different digital marketing channels and their advantages
Discover how to create effective digital marketing campaigns
Explore strategies for measuring and analyzing digital marketing performance
Develop basic digital marketing plans
Requirements
No digital marketing experience required
with an open mind, hungry to learn amazing stuff
Desktop or Laptop and Internet Connection
Suitable for all types of businesses
Pen and paper for taking notes
Description
This is an amazing course for someone interested in understanding digital marketing or online marketing and all the main channels that are frequently used to promote products and services online. In this course, we will look at what is Search Engine Optimization and how to best approach Search Engine Optimization for your Business. We will have a look at Facebook marketing and linked in marketing and finally finish with what is a funnel and how to build one for your own business. You don't need to be a marketer to benefit from this course you will learn: What is online marketing and what are the channels How each channels work and how they can impact your company . Generate compelling content that will drive interest and sales, create social media posts that people will want to share, and learn how to keep customers coming back. This course is for business owners, entrepreneurs, and working professionals. After you complete this introductory course, you'll have the opportunity to dive deeper into each subject in specialized courses in the following areas: Search Engine Optimization , Email Marketing, Social Media Marketing, Content Marketing, and How to Build a Website.? This course is for people who want to expand their knowledge and expertise in online and digital marketing. It does not require previous online marketing experience. Enroll Now .
Overview
Section 1: Course Overview
Lecture 1 Course Overview
Section 2: Introduction
Lecture 2 Introduction
Lecture 3 Uses and Benefits of Digital Marketing
Lecture 4 Fundamentals of Digital Marketing
Lecture 5 What is Digital Marketing ?
Lecture 6 Importance of Digital Marketing
Section 3: Digital Marketing vs Traditional Marketing
Lecture 7 Digital Marketing Vs Traditional Marketing
Section 4: Types of Digital Marketing or Key components of Digital Marketing
Lecture 8 Search Engine Optimization (SEO)
Lecture 9 Search Engine Marketing (SEM)
Lecture 10 Pay-Per Click Advertising (PPC Ads)
Lecture 11 Social Media Marketing (SMM)
Lecture 12 Email Marketing
Lecture 13 Content Marketing
Lecture 14 Influencer Marketing
Lecture 15 Video Marketing
Lecture 16 Affiliate Marketing
Section 5: Website
Lecture 17 How to create a website ?
Section 6: SEO and SEM Strategy
Lecture 18 What is Search Engine Optimization ?
Lecture 19 What is Backlinks ?
Lecture 20 What is Search Engine Marketing ?
Section 7: Lead and Traffic Generation
Lecture 21 What is Social Media Marketing ?
Lecture 22 Facebook Ad Campaign Tutorial
Section 8: Digital Marketing Strategy
Lecture 23 What is Digital Marketing Strategy ?
Lecture 24 Identify Audience
Lecture 25 Creating and Implementing Digital Marketing Strategy
Lecture 26 Tracking and Measure Results of Digital Marketing
Section 9: Ending
Lecture 27 Conclusion Of Digital Marketing
Beginner in Digital Marketing
Homepage

https://www.udemy.com/course/learn-digital-marketing-from-scratch-n/