James Van Elswyk (iStack Training) - Native Ads Master Class [2021]

No Algorithm? No Problem!
Native Ads represent media buying in its purest form, and are not governed by a mysterious social algorithm like Facebook Ads.
Take your Affiliate success into your own hands and learn to source the best offers, build the best creatives, take the right measurements, build the right tests, and optimize your results to massive profitability.
James Van Elswyk Loves Native Ads
Maybe because they are where he earned his first $20K profit days.
For the Native Ads Master Class, James shows students start to finish, strategies tactics that can be copied and pasted into their own campaigns.
These tactics and strategies are underpinned by a theory on how to make money with native ads that James teaches to his own media buying team.
James Van Elswyk
Media Buying Expert and CEO/Founder of Purple Leads
James Van Elswyk lives, eats, and breathes affiliate media buying. James grew purple leads from buying media himself to 7 media buyers, and 25 total employees that buy traffic on 5 traffic sources, spending 7 figures a month.in just 10 months. James is a natural teacher and loves to collaborate with other hustling media buyers. His biggest day in solar reached over $100K, and he continues to spend big and earn big on both native and Facebook Ads.
Curriculum
Chapter 1: How to Get the Most Out of This Course
The Lay of The Land
The Homework
FunnelFlux Demo
FunnelFlux Coupon
Chapter 2: Ground Work
Click Path
Click Tracker
Path Metric
Path Tracking
Live Classroom
Chapter 3: Spying, Offers, Traffic
How to Use Spy Tools
Which Traffic Sources to Select
Compliance
Competitor Analysis
LIVE Classroom
Chapter 4: Relationships
Tips to Get What You Want
Account Rep Code Words
LinkedIn Management
Chapter 5: Publisher, Pixels, Funnel
How to Select Publishers
All About Placements
Pixel Set Up
Funnel Assembly
Chapter 6: The Killer B's That Can Make or Break You
BIDS
BUDGETS
BANKROLL
LIVE Classroom
Chapter 7: Whitelist, Blacklist, Graylist
Out of the Box Blacklist Rules
Out of the Box Greylist Rules
Out of the Box Whitelist Rules
Thoroughbred Corrals (Where Your Prized Ponies Live)
4 Tiers of Whitelisting
LIVE Classroom
Chapter 8: Optimization: Check Ups and Tune Ups
Profit ? Optimize
No Profit? Optimize
Landing Page Optimization
Image / Headline Optimization
Offer/Payout/Misc Optimization
LIVE Classroom
Chapter 9: Scaling
Sharpen the Sword
Re-optimizing
LIVE Classroom
I am excited to teach this course on natives Istack becuase I LOVE natives and they are a set it and forget it platform. I had my first 20k profit days on natives so they are always close to my heart
Natives are LOW MAINTENANCE Money because they are more manual and least algorithm influenced platfrom that is also easy to use
I am excited to show you not just why to use natives but also how. Start to finish, copy and paste plus theory on how to make money on natives that I teach to my media buyers to this day.
Ill show
What offers to run and where to find them
What offers to run and where to find them
How you test, crack an offer, scale it and it put it on "weekly maintenance mode"
Why refreshing stats is good
How to spy and then test for every variable in the funnel
Why and how you can scale with almost no loss of ROI
What Skills Will I Master?
Learn the State-of-the-Art tactics that Drive Millions of Dollars of Profit
Native Ads Mindset
Native ad media buying requires patience, diligence, and thoroughness. You must be prepared to test multiple variables throughout your funnel, as well as many, many publishers in order to find the traffic that truly works for you. Once you can nail down this system it becomes repeatable, but it's important to have the right mindset going in.
Whitelist/Black List Kung Fu
Unlike Facebook where your audience is targeted through multiple dimensions of their personalities, Native ads targeting relies on targeting users via publishers which each have their own characteristics and performance. Learn to efficiently test traffic sources to reveal their most valuable publishers quickly.
Creating Rockstar Creative
Creative is the key to both engagement (clicks) and conversion (landing pages). This course will give you what you need to create ads and landing pages that drive huge profits.
Competitive Intelligence
While creativity is key, Native is a numbers game, so you don't need to reinvent the wheel. This course teaches you key tactics for spying on your competitors so you can start with what works, and innovate from ther.
Bidding to Win
Native Ads can be costly, so it's important to have a strategy for when you're testing, and when you're scaling. This course gives you the exact bidding strategies you need in all phases of your campaigns.
Advanced Funnel Strategies
With Native Ads, your funnel is hugely important. This course gives you the know how to be able to dissect funnels that work and make them your own with minimal work.
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